...an Interreg IIIC project with the objective of the improvement of the level of business advisory as an instrument of regional development in Europe.

BACKGROUND - why?

>>> Entrepreneurship is a corner stone of the European regional development policies both in urban and rural context. Growth of the regional economies in Europe is to a large extent dependent on the well-being and stability of SME's

>>> Business Advisors and the advisory system are not fully equipped to support their clients in the contemporary economy and society, characterised with internationalisation, rapid, constant changes and uncertainty.

>>> BA's lack both qualifications to assist with the international business itself (exports and imports, int. trade) but also the tools and methods to facilitate the learning and development of their clients in the international contexts and networks.

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